modes4u team: Rilakkuma asks……. Sandra

This will be a long interview, but she just has so much to tell. Why? Because she started the company many years ago. Meet the boss: Sandra!

Hello, who are you by the way?
I’m Sandra, 31 years old. I am the Managing Director and founder of modes4u. My hometown is Bregenz in Austria, but I have been living in Hong Kong for more than eight years now. After I finished my Masters degree in Computer Science I was invited to join a summer university program in Hong Kong and Beijing. I liked it so much that I decided to stay. I moved to Hong Kong and studied Business Management.  During that time I met my husband Alan and after graduating we started modes4u.com together.

What is your job at modes4u?
At the beginning I did everything from A to Z as there was only Alan and I. I looked for suppliers, ordered products, wrote product descriptions, packed and shipped orders, blogged, organised partnerships, answered customer emails etc. Meanwhile my tasks have changed, because now I have a great team that supports me a lot.

I am still responsible for purchasing, so I order products, look for new suppliers and do everything that is connected to that. I also visit trade shows all around the world several times a year to check out the newest products and trends and to meet business partners.

I frequently start new projects, as I have so many ideas for improving and simplifying the shop. Despite that I am still pretty active in the day-to-day business: I answer lots of emails every day and do paper work and administrative tasks. But when we have lots of orders I still help packing.

What is your favourite product or your favourite category at modes4u?
I like everything we have, otherwise I would not have ordered it. But personally I like our fabrics the most. I have done quite a bit of sewing with our echino fabrics, but I also like to use cute designs with matryoshkas, owls, deer etc.
Washi Tapes are on second position in my personal priority list. We have a very big variety now and I really like the beautiful prints.

What do you like most about your job at modes4u?
I am in the very special situation that I have founded this company, therefore I have to say: everything! It is a very special feeling for me to see the shop grow each year and get more and more professional opportunities.
Also I like the work attitude in Hong Kong. Everybody is working eagerly and without complaining. Our team is really great and I appreciate that a lot.

I feel like you can try lots of new projects here. In Europe many things would not be possible that easily and without a lot of bureaucracy. There is an innovative atmosphere, the people are not afraid of experimenting and also willing to take a risk.

You’re surrounded by creative stuff the whole day. Do you like to craft or to be creative in your leisure time?
I like to craft very much if I have a good occasion. Like when I sewed curtains with our echino fabrics for our whole house, because we needed some. It took super long until I was done, but even though it was lots of work, I totally enjoyed it.

For my little nieces I sewed bibs with our fabrics, as a mother can never have enough of those. And I also like to use fabrics as decoration, e.g. by just framing them.
I have also used Washi Tape to decorate vases and glasses or used them as name tags for glasses at parties and BBQs.

Big Rilakkuma is asking Sandra lots of questions at our lunch table

Big Rilakkuma is asking Sandra lots of questions at our lunch table

Sandra sewed these bibs for her little nieces

Sandra sewed these bibs for her little nieces

Not yet finished, but already very pretty. A Little bag sewed with our fabrics

Not yet finished, but already very pretty. A Little bag sewed with our fabrics

Sandra used different echino fabrics to sew curtains for her whole house. Seen here: Living room curtains

Sandra used different echino fabrics to sew curtains for her whole house. Shown here: Living room curtains

A

A “shop” in Hong Kong where Sandra bought fleece for sewing.

Her cat Miu also liked the big sewing project. So comfy!

Her cat Miu also liked the big sewing project. So comfy!

Sandra crafted a pinboard by stapling fabric onto cork coasters

Sandra crafted a pinboard by stapling fabric onto cork coasters

A whole new vase design made with a couple of stripes of Washi Tape

A whole new vase design made with a couple of stripes of Washi Tape

7 Responses to “modes4u team: Rilakkuma asks……. Sandra”

  • Julie Ashton says:

    Congratulations on an lovely, innovative site I love your products, everyone needs some cute sometimes….Very efficient with rapid delivery. Best of luck for the future and keep up the good work….

  • Ana lorena Trejos says:

    Buen dia,

    He recibido mi pedido pero no es lo que esperaba, quisiera que me ayudara con el proceso de devolución.

    Estare atenta a su respuesta. y Gracias por su ayuda.

  • Patricia dayao says:

    Hello

    I love your shop its soo cute..

    I want to order a couple of the complete rement sets from your website but i dont know if you do that.. Please let me know if it would work out.

    Thank you

  • Holly says:

    I love your shop! I love the squishys! I have already ordered two packages in a week! Haha, keep doing a great job your amaizing?*:.?. o)o .?.:*?

  • Nicole says:

    Bitte geben Sie mir Ihre IBANNUMMER a, ich möchte den Stoff bezahlen.
    Merci und hoffentlich bis bald
    Nicole Funk

  • Gaby Daum says:

    Liebe Sandra!

    Mein Name ist Gaby Daum und ich moechte kurz anfragen, ob die Position als Customer Service Agent schon besetzt ist oder noch frei ist.

    Ich bin Oesterreicherin und seit 1992 in Hong Kong.
    Sie koennen mich gerne unter Telefon: 6027 3807 kontaktieren.
    Meine Email Adresse: d.gaby.hk@gmail.com

    Mit den besten Gruessen,
    Gaby Daum

  • JO SHIMADA says:

    I’M INTERESTED IN RILAKKUMA SQUISHY’S DO YOU SELL TO RETAIL CUSTOMERS

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